{"id":769214,"date":"2023-09-27T09:48:11","date_gmt":"2023-09-27T08:48:11","guid":{"rendered":"https:\/\/www.care4youconsult.com\/?post_type=job_listing&#038;p=769214"},"modified":"2023-11-01T00:35:20","modified_gmt":"2023-10-31T23:35:20","slug":"digital-communications-coordinator-for-an-international-association","status":"expired","type":"job_listing","link":"https:\/\/www.care4youconsult.com\/nl\/?post_type=job_listing&p=769214","title":{"rendered":"Digital Communications Coordinator for an international association"},"content":{"rendered":"<p>Our client is an international association in the field of medical research. They coordinate clinical trials worldwide in partnership with their 50+ member organisations. Their Brussels office gathers +\/- 30 staff and is located in Woluwe. They are today expanding and are looking for a Digital Communications Coordinator to work as part of their closely knit Communications Team.<\/p>\n<p><strong>Purpose of the role<\/strong><\/p>\n<p>To provide support to the entire communications team, working closely with team members and assisting on a broad variety of communications-related tasks; executing communications in view of promoting events &amp; partnerships; building relationships with member groups; communicating key messages to the scientific community, etc.<\/p>\n<p><strong>Job description:<\/strong><\/p>\n<p><strong>Website management<\/strong><\/p>\n<ul>\n<li>Overseeing and ensuring the day-to-day maintenance of the website, making sure the content is up-to-date, engaging and aligning with the overall brand strategy<\/li>\n<li>Collaborating with the Digital Communications Manager to implement website enhancements and ensure a seamless user interface<\/li>\n<\/ul>\n<p><strong>Search Engine Optimisation (SEO)<\/strong><\/p>\n<ul>\n<li>Conducting keyword research and analysis to optimise website content for search engines<\/li>\n<li>Implementing on-page SEO techniques, including meta tags, headings, and internal linking<\/li>\n<li>Staying updated with SEO trends, algorithm changes, and best practices to continuously improve website rankings and organic traffic<\/li>\n<\/ul>\n<p><strong>Search Engine Advertising (SEA)<\/strong><\/p>\n<ul>\n<li>Planning, executing, and monitoring search engine advertising campaigns, such as Google Ads, to drive targeted traffic and achieve conversion goals<\/li>\n<li>Optimising ad copy, keywords, and bids to maximise ROI and ad performance<\/li>\n<li>Providing regular reports on campaign performance, insights, and recommendations for improvement<\/li>\n<\/ul>\n<p><strong>Analytics and reporting<\/strong><\/p>\n<ul>\n<li>Tracking and analysing digital communication metrics, including website traffic, conversion rates, SEO rankings, and social media engagement<\/li>\n<li>Generating regular performance reports, identifying trends, and proposing actionable recommendations to optimise digital marketing strategies<\/li>\n<\/ul>\n<p><strong>Social media<\/strong><\/p>\n<ul>\n<li>Developing and managing paid social media campaigns across various platforms (e.g. Facebook, X\/Twitter, LinkedIn, Instagram) to increase brand visibility, engagement, and lead generation<\/li>\n<li>Utilising audience segmentation and targeting to ensure ads reach the right audience<\/li>\n<li>Monitoring social media ad performance and adjusting strategies based on data-driven insights<\/li>\n<li>Assisting in the use and management of social media platforms by drafting, scheduling, posting content, developing ways to improve the association\u2019s public visibility and increase number of followers \/ supporters<\/li>\n<li>Conducts A\/B testing and utilises other testing metrics to enhance campaign performance<\/li>\n<li>Collaborating with influencers to amplify brand reach and engagement<\/li>\n<\/ul>\n<p><strong>Content Marketing<\/strong><\/p>\n<ul>\n<li>Collaborating with the communications managers and other departments to develop compelling digital content that aligns with digital campaigns and supports SEO efforts<\/li>\n<li>Coordinating the promotion of content through social media and other digital channels<\/li>\n<li>Creating content (basic knowledge in graphic design, video editing etc.)<\/li>\n<li>Watching trends in new communications tools and showing eagerness to learn and use them (tech-savvy) whenever needed to keep communications dynamic and relevant<\/li>\n<\/ul>\n<p><strong>Profile:<\/strong><\/p>\n<ul>\n<li>You hold a Bachelor or Master degree in Communications, Marketing or equivalent<\/li>\n<li>You have ideally 2 years of relevant experience and\/or traineeships in website management, SEO, SEA, social media advertising, etc.<\/li>\n<li>You are a \u201ctech-savvy\u201d and particularly at ease with digital communication in general<\/li>\n<li>Experience with Search Engine Optimisation, Search Engine Advertising and Social Media Advertising is a must<\/li>\n<li>Familiarity with content management systems, experience with WordPress is a plus<\/li>\n<li>Comfortable with a wide variety of technical and creative software packages, and able to learn new ones quickly (e.g., Google Ads, Matomo Analytics, Koalect, Adobe Creative Cloud, Hootsuite, Canva, etc.)<\/li>\n<li>You have outstanding spoken and written skills in English and a very good level in French and\/or Dutch<\/li>\n<li>You are flexible, well organised and problem-solving oriented; you can work effectively within a diverse team<\/li>\n<li>You have a strong sense of responsibility &amp; ethics and you have a real eye for detail<\/li>\n<li>You are a positive and enthusiastic individual who wants to contribute to the success of a key international player in the field of medical research<\/li>\n<\/ul>\n<p><strong>Offer:<\/strong><\/p>\n<ul>\n<li>A permanent and full-time contract<\/li>\n<li>Starting date: as soon as possible!<\/li>\n<li>A competitive salary and comprehensive benefits package including luncheon vouchers (\u20ac8\/day), Eco vouchers (\u20ac250\/year), health insurance, pension scheme, full reimbursement of transport costs, homeworking allowance, mobile phone, laptop, 30 holidays<\/li>\n<li>Working hours: 38h00\/week with some flexibility in the working hours and homeworking possibilities<\/li>\n<li>Location: the offices are located in Woluwe (1200 Brussels)<\/li>\n<li>The opportunity to work in a stimulating environment and for an organisation, which genuinely makes a difference in the world!<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"author":2,"featured_media":0,"template":"","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_promoted":"","_job_location":"1200 Brussels","_application":"elke@care4youconsult.com","_company_name":"","_company_website":"","_company_tagline":"","_company_twitter":"","_company_video":"","_filled":0,"_featured":0,"_remote_position":0,"_job_salary":"","_job_salary_currency":"","_job_salary_unit":""},"class_list":{"0":"post-769214","1":"job_listing","2":"type-job_listing","3":"status-expired","5":"entry"},"_links":{"self":[{"href":"https:\/\/www.care4youconsult.com\/nl\/wp-json\/wp\/v2\/job-listings\/769214","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.care4youconsult.com\/nl\/wp-json\/wp\/v2\/job-listings"}],"about":[{"href":"https:\/\/www.care4youconsult.com\/nl\/wp-json\/wp\/v2\/types\/job_listing"}],"author":[{"embeddable":true,"href":"https:\/\/www.care4youconsult.com\/nl\/wp-json\/wp\/v2\/users\/2"}],"wp:attachment":[{"href":"https:\/\/www.care4youconsult.com\/nl\/wp-json\/wp\/v2\/media?parent=769214"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}