Our client is an international federation operating in the field of sustainable development. Their main mission is to offer a wide scope of services to their members, ranging from monitoring EU legislation developments to enhancing the exchange of best practice through the organisation of workshops and conferences. They are located in the city centre of Brussels and count +/- 100 staff.
They are today looking to recruit a Membership Development Manager.
Purpose of the job
- To implement a strategic plan to acquire and retain members and create cross sell, upsell and new business opportunities. To increase the strategic member base.
- To work under the supervision of the Head of membership.
- To work a part of a team of 6.
Main responsibilities will be:
- Developing the new membership recruitment strategy in Europe agreed with the Head of Membership
- Evaluating and measuring the progress on the business plan
- Analysing the market structure, main actors, evolution, business development initiatives and providing progress reports on activities to target
- Elaborating the business development action plan considering the region’s business development targets, monitoring it and reporting on the results
- Creating good relationships with potential members, members, and strategic members (including the attendance to trade fairs, conferences and exhibitions) and acting as one of the main contact points for all Europe
- Taking a role in the stewardship of the Efficy database to closely monitor members activities
- Relating to colleagues inside the teamaccording to the company values and with care to ensure its sustainable performance. This mainly consists in volunteering guidance, co-operation, and support to colleagues, ensuring mutual development and well-being in the department
- Responsible to define and execute the business plan of the federation’s (market segmentation, growth approach, partnership, etc.)
- Responsible for the acquisition of members and development of the business activities by selling membership services
- Responsible for the retention of members. Leading membership retention initiatives proactively. Responding to members’ requests with support from other departments
- Monitoring members, market, and competitor activity, and identifying new business opportunities in existing and new markets
- Ensuring a high-level handover to the staff whilst keeping a strong relationship with new members
- Supporting/coordinating with marketing unit the preparation and execution of mass marketing campaigns with robust segmentation to attract leads using traditional and digital mediums
- Establishing event-based triggers and monitoring engagement rates across nurturing campaigns
- Collaborating with different units across the organization to leverage activities/programs to ensure acquisition content is fresh and relevant
- Involving and supporting for membership renewals on relevant and needed cases
- Forecasting and pipelining by accurately recording all business opportunities generated
- Contributing to development of policy, pricing and processes for new membership, products and services and internal systems requirements
- Generating regular client insights from perspective of potential members to improve customer experience and the development of new products and service
- Ensuring retention by creating, coordinating and follow-up engagement focused activities.
The ideal candidate should have the following profile:
- A Bachelor/Master in a relevant field (such as Commercial Sciences, Economics, Marketing)
- Fluent English (spoken and written). French or German are secondary assets and so is the knowledge of an Eastern European language
- At least 3 to 5 years’ relevant international service sales experience in a B2B environment (designing and implementing a business development strategy)
- Proven track record in sales, negotiation skills, good understanding of sales and marketing tools
- Experience working to and exceeding targets
- Stakeholder management skills and commercial awareness
- Ability to perfume under some pressure
- Interpersonal skills, teamwork, and collaboration skills
- Problem solving skills
- Persistent and patient
- Good negotiation skills
- Strong communication skills
- Self-starter attitude
- Able to interact in a multi-cultural environment
- Excellent interpersonal and presentation skills
- Computer literate (MS Office, Teams, knowledge of CRMs)
Offer:
- Starting date: ASAP
- A permanent, full-time contract
- A competitive salary with a complete benefits package including luncheon vouchers (€ 8,00), health and group insurance, 100% reimbursement of transport costs
- Homeworking schedule: up to 3 days of homeworking/week
- Working week: 40h00/week, 32 holidays days (+ additional days)
- Location: the company is located in the city centre of Brussels and is reachable by public transport
- This is a unique opportunity to join a fast-changing organisation and a truly multicultural environment
- The opportunity to work in an environment that truly makes a difference (sustainable development)
To apply for this job email your details to agnes@care4youconsult.com